CLIENT

Hyundai Motors

PUBLISHED

September, 2012

MEDIA

Multimedia

ROLE

Advertising Art Director

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Hyundai has brought one of a kind five-door compact model, Elantra-GT, to Canadian market for the first time. Unlike other cars in the C-segment that are marketed towards young and relatively new drivers living in urban areas, the vehicle is designed for small families in suburban neighbourhoods. To highlight this, we decided to connect Hyundai’s state of art modern test facility and suburban lifestyles together. As a follow-up, we also produced an online test drive using Google Maps where you can actually drive the vehicle in your neighbourhood.